The American manufacturer Ford is demanding to Ferrari after the Maranello team put name F150 seat 2011 of the Italian team.
Ferrari had said that the car was named in tribute to the 150th anniversary of the Italian unification.
But the F150 nomenclature is a pickp - up from the American manufacturer.
Ford Motor Co., owner of the mark for F150 is demanding to Ferrari in Detroit before the Federal Court.
Demand for Ford was presented on Wednesday, claiming damage to brand and is not specified, if it refers to the creation of Ferrari's website ferrari150.com.
He was reported that the logo of Ferrari F150, seen in the above mentioned website is similar to the logo used in Ford F-150.
100,000 dolare in damages, is therefore what is claimed before the protection agency to the consumer, in connection with the Internet domains which confuse the public.
Ford said he is trying to avoid that Ferrari used this nomenclature in the United States.UU...
"Ferrari has embezzled the brand F-150... for use and benefit from the substantial goodwill that Ford has developed", said Ford in its application.
Maranello, however still has not been decided.
"This is an important brand for us and we have spent many years and many advertising resources in the establishment of this name and obtaining of the mark," said a spokesman for Ford, Anne Marie Guttari Detroit News daily.
"Is is that we take it seriously." "Is one of our flagship vehicles".
